Inviting The World To Play

This fall, the Imagination Foundation invites the world to participate in our 5th Annual Global Cardboard Challenge.


Inspired by the short film, ‘Caine’s Arcade,’ the Global Cardboard Challenge is an annual event presented by the Imagination Foundation that celebrates child creativity and the role communities can play in fostering it. This September, kids of all ages are invited to build anything they can dream up using cardboard, recycled materials and imagination. Then on Saturday, October 1st, 2016, a day that commemorates the flash mob that made Caine's day in the short film, communities come together and play!

Why Participate?

The Global Cardboard Challenge is an opportunity for children to play and learn by using simple materials to build the things they imagine. The Cardboard Challenge:

  • lets children explore their interests and passions
  • teaches valuable "21st Century" skills like critical thinking, resourcefulness, perseverance and teamwork
  • brings communities together to foster and celebrate child creativity

How It Works

The Global Cardboard Challenge is an open-ended challenge that kicks off in September and culminates on October 1st, 2016. Plan your Challenge to take place over the entire month of September or as a single-day event on or around October 1st – it’s up to you.

Get inspired
and create

Use "Caine's Arcade" as inspiration, then work with kids to build something awesome out of cardboard, recycled materials and imagination. Do it anywhere - schools, backyards, parking lots. Rules, themes, and timelines are yours to determine.

Celebrate a
day of play

The Global Cardboard Challenge culminates on Oct 1st, 2016, a day of play (commemorating the flash mob that came out to make Caine’s day in the short film). Invite family, friends and the community to come out and celebrate child creativity. Block parties, show-and-tells, open houses - you choose.

Share with
the world

Share pictures, video and stories from your Cardboard Challenge using #cardboardchallenge on Twitter and other social media platforms. Help us build the movement to foster creativity and entrepreneurship in kids around the world!

How It Looked Last Year

Host A Cardboard Challenge

Help us engage children all over the world in Creative Play. Register your event below
and share it!

Imagination Foundation – Cardboard Challenge

Congratulations , your page has
been created successfully.

Visit your cardboard challenge page
I want to take the Design for Change Cardboard Challenge
My event is open to the general public. (If you have an event link, please share it in the description box above.)

You can use your event to fundraise for the Imagination Foundation. Set a goal below or learn more here.

It's a great idea! But I'd rather not at this time.
Sign me up for news and updates from the Imagination Foundation

Thank you for signing up. You'll find your page here within the next hour.


Here are a few resources to help you host an awesome Cardboard Challenge.